Sale or Inventory Reduction??

Paul N

SPFG, Supreme Picture Framing God
Joined
Jun 10, 2005
Posts
17,354
From
CT, not far from the LI Sound
Greetings all:

I need to reduce my art inventory and I am loathe to use the word "Sale" in connection with art....


But other stores in the area did that and they sold a lot.

I am tempted to use the term "Inventory Reduction" instead. What do you think? Or am I being too "Politically Correct"??
 

TheDoctah

MGF, Master Grumble Framer
Joined
Aug 10, 2005
Posts
562
From
NH
I'd definitely use the word sale, even if it's in conjunction with "inventory reduction". People want to feel they are getting a bargain. There's no enticement to attend an inventory reduction; there's an inducement to going to a sale.
 

DA

CGF, Certified Grumble Framer
Joined
Oct 18, 2005
Posts
104
From
Maryland
I'd have to agree. Although 'Sale' is often overused, it fits in okay this time of the year. 'Inventory Reduction' doesn't do anything to create a positive image in the consumers mind.
 

Rozmataz

SGF, Supreme Grumble Framer
Joined
Jun 13, 2002
Posts
2,773
From
Fingerlakes Region of NYS
Sale - "making room for new inventory"... unless you don't intend to bring in new inventory. Then "sale" alone works.
 
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