j Paul
PFG, Picture Framing God
The thread on your average ticket made me think of this.
Few weeks ago I had a lady that had done a cross stitch for her husbands office. We picked out a nice but simple presentation. As I recall it priced out around $68-69.00, I'm thinking that's really affordable. She says "Oh, I didn't know it was going to be so dear" Guess I'll have to wait. (How many untold hours had she put into this work of love for her husband.)
Now this past week a couple had asked me about shadowboxing a buffalo figurine. Seems they had been on vacation and had an interesting experience with a charging buffalo. Well they brought in their figurine (I was thinking maybe the Franklin Mint) but no, it was a little bobble-head buffalo with a price tag on the bottom of $8.99. Well the little shadow box requires a double layer LJ burled venner frame and it finishes out at 7 1/2" square. Total price around $250.00. Now these people "GET IT" they are not framing there little $8.99 bobble-head buffalo. They are framing their priceless memories and the great story they have to tell of their vacation every time some one asked about that little booble-head in the Beautiful Frame.
They have another vacation story about their son, a scorpion and a urinial. They wanted to know if I could find them a scorpion. "Yes I can, no problem" "Please order it for us, and will have it framed to match"!
Had an older couple in who wanted to frame the Baptismn Suit of their little boy (now 47 years old) 16x20 LJ frame / Suede Mat (fall-out) and Oh how great Musuemn Glass looks on that dark green suede in that 3"deep frame. Around $300. They "Get It". They wanted to gift this to their son, while they were around to seem him enjoy it.
Had another regular customer in yesterday with her teenage daughter. Daughter wants to frame her first pay check from her first modeling assignment. Check was only for $20.00. We started with a "pink" mat and a simple Neilsen metal frame. Before we were done we were adding V-grooves/Title Cut/ Capping the metal frame with a nice LJ frame. Total price about $180.00 to frame daughters first $20.00 pay check. Mom "Get's It", Bonus, daughter "Get's It Too! Her appreciation is being developed for custom framing when she can afford to do her own.
Love customers like this, instead of the ones we all get that say, "but I only paid ______? for the print to begin with"
So tell us about all of your customers that "Get It"!
[ 02-08-2006, 12:38 AM: Message edited by: j Paul ]
Few weeks ago I had a lady that had done a cross stitch for her husbands office. We picked out a nice but simple presentation. As I recall it priced out around $68-69.00, I'm thinking that's really affordable. She says "Oh, I didn't know it was going to be so dear" Guess I'll have to wait. (How many untold hours had she put into this work of love for her husband.)
Now this past week a couple had asked me about shadowboxing a buffalo figurine. Seems they had been on vacation and had an interesting experience with a charging buffalo. Well they brought in their figurine (I was thinking maybe the Franklin Mint) but no, it was a little bobble-head buffalo with a price tag on the bottom of $8.99. Well the little shadow box requires a double layer LJ burled venner frame and it finishes out at 7 1/2" square. Total price around $250.00. Now these people "GET IT" they are not framing there little $8.99 bobble-head buffalo. They are framing their priceless memories and the great story they have to tell of their vacation every time some one asked about that little booble-head in the Beautiful Frame.
They have another vacation story about their son, a scorpion and a urinial. They wanted to know if I could find them a scorpion. "Yes I can, no problem" "Please order it for us, and will have it framed to match"!
Had an older couple in who wanted to frame the Baptismn Suit of their little boy (now 47 years old) 16x20 LJ frame / Suede Mat (fall-out) and Oh how great Musuemn Glass looks on that dark green suede in that 3"deep frame. Around $300. They "Get It". They wanted to gift this to their son, while they were around to seem him enjoy it.
Had another regular customer in yesterday with her teenage daughter. Daughter wants to frame her first pay check from her first modeling assignment. Check was only for $20.00. We started with a "pink" mat and a simple Neilsen metal frame. Before we were done we were adding V-grooves/Title Cut/ Capping the metal frame with a nice LJ frame. Total price about $180.00 to frame daughters first $20.00 pay check. Mom "Get's It", Bonus, daughter "Get's It Too! Her appreciation is being developed for custom framing when she can afford to do her own.
Love customers like this, instead of the ones we all get that say, "but I only paid ______? for the print to begin with"
So tell us about all of your customers that "Get It"!
[ 02-08-2006, 12:38 AM: Message edited by: j Paul ]