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Hello all!
Many of you know how I feel about FACTS. For those who don't here it is: You NEED it and it needs YOU.
The best way for everyone to find out everything they wanted (and more) about FACTS is to go to their website at:
http://www.art-town.com/FACTS/Default.htm
In a nutshell FACTS is the ONLY organization in the world that is writing standards for the framing industry. It is non-profit, so any contribution is tax-deductible as allowed under the law. The funds are used to make educational materials, print standards and do research.
They make everything available on the web for FREE, and the materials can be powerful marketing tools for you. An educated consumer is one that will expect their framers to know the latest in framing. Giving your customers information on a regular basis (like a monthly newsletter) keeps in touch w/ them and cements any bond you have.
Market research has shown that for every month you are NOT in contact w/ your customers you can expect to lose 10% of them. It costs 16 times :bold:more:/bold: to gain a new customer, than to keep an old one. Why let the ones you have go? KEEP THEM!!
FACTS materials can keep their interests peaked. In the newsletters, ask your customers for questions, and then answer the questions (a few each issue) using FACTS and other educational materials. The great thing about the FACTS materials is that most are short and you can copy them and send them to your customers.
:bold:FOR A LIMITED TIME ONLY::/bold:
FACTS is allowing ANYONE to log into the members only section. They are doing this so you can see what is available to members and also they'd like your opinion of the site, the pages, and how you'd improve it.
This offer will only be available for about a month I've been told.
Go to
http://www.art-town.com/FACTS/Default.htm
Then click on committees (on the top bar) and then GAFP (on the left side). This will bring you a page that will ask for your GAFP Password. Type GAFP (all Caps) and hit SUBMIT.
Please log in and give the site a thorough testing. :smile: We welcome any and all advice/suggestions. With your help, we can make it a more beneficial site to you. By joining, you help build the industry.
Be a leader! I dare you.
------------------
Kenneth Brooks PPFA FACTS AFC
Integrity Framing & Art Gallery
Wichita Falls, TX
Many of you know how I feel about FACTS. For those who don't here it is: You NEED it and it needs YOU.
The best way for everyone to find out everything they wanted (and more) about FACTS is to go to their website at:
http://www.art-town.com/FACTS/Default.htm
In a nutshell FACTS is the ONLY organization in the world that is writing standards for the framing industry. It is non-profit, so any contribution is tax-deductible as allowed under the law. The funds are used to make educational materials, print standards and do research.
They make everything available on the web for FREE, and the materials can be powerful marketing tools for you. An educated consumer is one that will expect their framers to know the latest in framing. Giving your customers information on a regular basis (like a monthly newsletter) keeps in touch w/ them and cements any bond you have.
Market research has shown that for every month you are NOT in contact w/ your customers you can expect to lose 10% of them. It costs 16 times :bold:more:/bold: to gain a new customer, than to keep an old one. Why let the ones you have go? KEEP THEM!!
FACTS materials can keep their interests peaked. In the newsletters, ask your customers for questions, and then answer the questions (a few each issue) using FACTS and other educational materials. The great thing about the FACTS materials is that most are short and you can copy them and send them to your customers.
:bold:FOR A LIMITED TIME ONLY::/bold:
FACTS is allowing ANYONE to log into the members only section. They are doing this so you can see what is available to members and also they'd like your opinion of the site, the pages, and how you'd improve it.
This offer will only be available for about a month I've been told.
Go to
http://www.art-town.com/FACTS/Default.htm
Then click on committees (on the top bar) and then GAFP (on the left side). This will bring you a page that will ask for your GAFP Password. Type GAFP (all Caps) and hit SUBMIT.
Please log in and give the site a thorough testing. :smile: We welcome any and all advice/suggestions. With your help, we can make it a more beneficial site to you. By joining, you help build the industry.
Be a leader! I dare you.
------------------
Kenneth Brooks PPFA FACTS AFC
Integrity Framing & Art Gallery
Wichita Falls, TX